Normally I've just found it of passing interest the way news websites have algorithms that pair online ads with the topic of stories. Sometimes, though, it backfires fantastically. Such as the example below, clipped from a Chinese newsite, news.cnpanyu.com. Clearly, given the topic of the news story — the tragic murder of 24-year-old student Annie Le at Yale University — the choice between heading off to school versus courses taken in the safety of your own home takes on a whole new sense of gravitas.
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